Tennis Australia is pleased to announce the appointment of a consortium between Nine Live and Platinum Pass to manage Premium Ticketing and Hospitality Programs for the Australian Open and Hyundai Hopman Cup events.
Led by Geoff Jones, Managing Director of Nine Live and Daniel Morahan, Managing Director of Platinum Pass, the appointment covers all aspects of sales and marketing of the Premium Ticketing and Hospitality Program.
Between them, Nine Live and Platinum Pass brings years of experience in the delivery of services including stakeholder engagement, live entertainment, sport and lifestyle business, premium ticketing, sponsorship and event management. Partnering with leading organisations such as Tennis Australia, NRL, Rugby World Cup, QRL, Cricket World Cup, ARU, MCG, SCG and many others, made them an ideal choice.
“I am pleased about our new partnership with NLPP. As professional partners with extensive experience in events and premium ticketing, we’re excited to be working together to cultivate new Premium Ticketing solutions for our upcoming tournaments”, said Craig Tiley, CEO of Tennis Australia.
Daniel Morahan, Managing Director of Platinum Pass said “As Official Sales Agent with the Australian Open’s Corporate Hospitality Program for last five years, we are excited to take it to the next level. We’re looking forward to designing and implementing diverse, new packages for such an iconic event as the Australian Open and growing revenue.”
“This consortium is a great combination of resources, utilising our reach and capability to deliver an exciting new program”, says Geoff Jones of Nine Live.
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